Why do you need champions?
Champions are a key part of your Workplace launch. They are the early adopters who help shape your Workplace Community and relay message back to all your employees
You can think of Champions as the Workplace ambassadors inside the company. Your helpers with feet on the ground who make your launch experience richer and easier.
Having a strong network of Champions will accelerate the engagement in your community because they will set the tone of your community by creating groups and adding content prior to inviting the rest of your organization. This stage will help ensure that your employees know what type of content you wish to see on Workplace (work related) and allow you to focus on the most strategic parts of the launch such as vision, messaging and gathering use cases.